Google Brand Ranking Factors Three Major Factors: Expertise, Authority, and Trustworthiness. Expertise is your knowledge level and the value you can provide on any given subject. Authority is how established your brand is, both in your industry and online. Trustworthiness is how much customers and industry peers trust that you, […]
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Domain Authority (DA) is a search engine ranking score developed by Moz that predicts how well a website will rank on search engine result pages (SERPs). A Domain Authority score ranges from one to 100, with higher scores corresponding to a greater ability to rank. Domain Authority is calculated by […]
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Google Domain Ranking Factors: 1. Domain Age: Matt Cutts states that: “The difference between a domain that’s six months old verses one year old is really not that big at all.”. In other words, they do use domain age…but it’s not very important. 2. Keyword Appears in Top Level Domain: […]
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